Abi Lau is an Art Director, Fashion designer, Life style blogger, the founder of "POPABE", Fashion Stylist, Fashion Photographer and Makeup Artist. She has trained and practiced in London , Hong Kong and Korea.

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POPABE has been working with a wide variety of brands and people in the industry since 2006. They have provided services for movies, fashion magazines, music videos, live shows, weddings, and commercials.

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Abi is a presenter and beauty KOL in different online and offline platforms. She provided makeup & styling tutoring, and  has taught more than 1000 students. Her knowledge and skills required for professional makeup and image work. She has worked with  "Kinky", Mexican band, who appeared at Coachella. Also with, Leigh Keily, celebrity portrait and entertainment photographer, who based in Los Angeles & London.

Abi also accepted invitations to appear on Hong Kong broadcasting stations; TVB, Now TV and international fashion and lifestyle broadcasting television channels ; Fashion TV also Radio Broadcasting (RTHK).

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In 2015, Abi began to develop her photography skills by completing a fashion photography course at Central Saint Martins, University of Arts London. 

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In 2018 , Abi launched her label "Abi"@Abiart.co,

the designs are extracted from her photography collection for her travels. Her designs have been showcased in Shanghai, Beijing, London and Hong Kong. She hopes her brand will play an important role to protect the environment in future.

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She currently studying for a M.A. design, innovation and brand management degree at University for the Creative Arts.

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